How do you describe an indexed annuity?

The best explanation I have heard to describe an indexed annuity is that "It is an insurance contract that provides and better than average chance of a better than average return without the risk of market loss.”

That is compelling enough! Don't oversell and with a proper factfinder that identifies income gaps, using income riders to create income floors turns the account value into no more than a potential death benefit.

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Written by anthony-owen

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